Amazon
Stand out where shoppers search.
Seller Central setup help, listings that answer buyers' questions, A+ content, ads and inventory planning, so your products are ready to compete on Amazon.
Amazon decides who can sell and in which categories. We help you prepare, but approval is always up to Amazon.
What we do
The work behind a strong Amazon presence.
Seller Central setup help
We walk you through registration, from choosing a selling plan to preparing the business, identity and bank details Amazon asks for. You stay the account owner.
Listings
Titles, bullet points, descriptions and search terms written for shoppers first, in the format Amazon expects for your category.
A+ content and Brand Store
Richer product pages with comparison charts and lifestyle images, plus a Brand Store, once your brand is enrolled in Brand Registry.
Advertising
Sponsored ads for your products and brand, organized by product and search intent, with budgets you set and reports you can read.
Inventory and FBA planning
What to send to Amazon's warehouses, what to ship yourself and when to restock, within the inventory limits Amazon sets for your account.
Brand Registry guidance
What Amazon asks for to enroll your brand, including a trademark, and what enrolling unlocks. The trademark filing itself is for your attorney.
Anatomy of a listing
Six parts every product page needs to get right.
Shoppers compare fast. A listing that answers their questions at a glance gives your product a fair shot at the sale.
- 1
Title
Brand, product and the key details shoppers filter by, like size, color or count. Clear, not stuffed with keywords.
- 2
Images
A main image that meets Amazon's image requirements, then photos that show scale, the product in use and what's in the box.
- 3
Bullet points
The benefits and specs buyers compare, most important first, in plain language.
- 4
A+ content
Comparison charts, lifestyle images and brand story further down the page, available to brand-registered sellers.
- 5
Search terms
Behind-the-scenes keywords, like synonyms and other names for the product, so it can be found without cluttering the title.
- 6
Reviews
Earned with a good product and Amazon's own tools, like the Request a Review button. Never bought, traded or pressured.
Inventory & fulfillment
FBA, ship it yourself, or both.
Fulfillment by Amazon stores, packs and ships your orders for a fee. Shipping yourself keeps more control over packaging and costs. Many sellers mix the two. We help you weigh the trade-offs for each product.
- Which products to send to FBA and which to ship yourself
- Restock planning around Amazon's inventory limits
- Stock kept in sync with your own store
Straight talk
What we won't promise, and why.
The Buy Box.
Amazon decides which offer is featured using factors like price, delivery speed and seller performance. We improve what you control.
Rankings.
Where a product shows up depends on relevance, sales and competition. Strong listings and ads help, but nobody controls the result.
Approval.
Amazon verifies sellers, and some categories and brands need extra approval. We help you prepare; Amazon decides.
Shortcuts with reviews.
Buying, trading or pressuring for reviews breaks Amazon's rules and can put your account at risk. We don't do it.
How it works
From readiness check to launch.
- 01
Check readiness
Your products, brand, photos and categories, and whether anything needs Amazon's approval first.
- 02
Set up the account
We guide you through Seller Central registration and settings. The account is yours.
- 03
Build the listings
Titles, bullet points, images, search terms, and A+ content where you're eligible.
- 04
Launch and improve
Ads, restock planning and listing updates based on how shoppers respond.
Questions
What sellers ask about Amazon.
Can you guarantee our seller account gets approved?
No. Amazon verifies every seller and decides who can sell, and some categories and brands need extra approval. We help you prepare what Amazon asks for so there are fewer surprises along the way.
Do we need Brand Registry?
Not to start selling. But it unlocks tools like A+ Content, a Brand Store and Sponsored Brands ads, plus more ways to protect your listings. Enrolling generally requires a registered or pending trademark, which is a job for a trademark attorney.
Should we use Fulfillment by Amazon?
It depends on your products, margins and how fast you need to ship. FBA handles storage, packing and shipping for a fee; shipping yourself gives you more control. Many sellers use both, and we help you decide product by product.
Can you win us the Buy Box?
No one can promise that. Amazon chooses the featured offer on a product page using factors like price, delivery speed and seller performance. We help with the parts you control.
Will you need access to our account?
For ongoing help, you can add us as a user in Seller Central with only the permissions you choose. The account stays in your name and you can remove access at any time.
Do you manage Amazon ads?
Yes. We set up and manage Sponsored ads for your products and brand, with budgets you approve and reports that show what you spent and what the ads sold.
Can we sell on Amazon and our own store at the same time?
Yes, and many brands do. We can keep inventory in sync between Amazon and Shopify. Amazon limits how sellers contact its buyers, so your marketing email list grows from your own store.
Shopify, Amazon, TikTok Shop and Walmart Marketplace are trademarks of their owners. Kinvra AI is an independent agency and isn't affiliated with or endorsed by them. Amazon decides who can sell and in which categories. We help you prepare, but approval is always up to Amazon.
Keep going
Build the brand behind your listings.
Shoppers who find you on Amazon may look you up. Grade your brand's website free in about 30 seconds, with the top fixes and an instant estimate.
Or talk to us