Salons, spas & fitness

Fuller books. Fewer empty chairs.

Salons, spas, barbershops, gyms and studios run on appointments and habits. We make booking easy, remind clients so they show up, and bring them back when they're due.

A stylist blow-drying a smiling client's hair in a sunny neighborhood salon

Where clients slip away

An empty chair usually has a story.

It's rarely about the service. It's about everything around it.

Booking only by phone or DM

Clients who decide at 11 PM can't find a time, so they book somewhere that lets them.

No-shows and late cancels

A forgotten appointment leaves a gap nobody can fill at the last minute.

No nudge to rebook

Clients mean to come back, then the weeks slip by and they try somewhere new.

Members who drift away

Class-goers stop showing up, and nobody checks in before they cancel.

Reviews that never happen

Clients love the result, but nobody asks while they're still glowing.

Social without a booking path

People love your work on Instagram or TikTok, then can't work out how to book.

The client cycle

Book, remind, visit, review, rebook.

Every step can run on its own, so your front desk can focus on the people in the room.

  1. Book

    Clients pick a service, provider and time online, from any link.

  2. Remind

    Confirmation and reminder texts, with an easy way to reschedule.

  3. Visit

    First-timers fill in intake forms before they arrive.

  4. Review

    A thank-you with a review link while the visit is still fresh.

  5. Rebook

    A nudge when they're usually due, with their favorite provider.

Then it starts again, on your schedule.

TuesdayClass schedule
  • 6:00 AMStrength & conditioning45 min · Coach MayaBook
  • 7:15 AMVinyasa flow60 min · Studio BWaitlist
  • 12:10 PMLunchtime HIIT30 min · Coach AndreBook
  • 5:30 PMReformer pilates50 min · Reformer roomWaitlist
  • 7:00 PMIndoor cycling45 min · Coach LeeBook
An example schedule.

Gyms & studios

Class schedules and memberships that run themselves.

For gyms, yoga and pilates studios and boutique fitness, the schedule is the product. We make it easy to browse, book and join from any phone.

  • A live class schedule with booking and waitlists, from your booking tool
  • Trial, class-pack and membership sign-up online
  • Check-ins with members who stop showing up
How we build websites

Checklist

What a great salon, spa or gym website needs.

  • Book now, everywhere

    A booking button at the top of every page, and the same link on Google, Instagram and TikTok.

  • Services with prices and times

    A clear service menu with starting prices and how long each service takes.

  • Provider profiles

    Each stylist, therapist or coach, with their specialties and a link to book them.

  • Policies, stated kindly

    Cancellation, late arrival and deposit policies that are easy to find before booking.

  • A real portfolio

    Your own work and your space, updated regularly, not stock photos.

  • Schedules and memberships

    For gyms and studios: a schedule that works on phones and plans that are easy to compare.

  • Gift cards online

    Easy to buy from your website, for birthdays, holidays and last-minute gifts.

  • Directions and parking

    Your location, parking and accessibility notes, plus tap-to-call.

Questions

What salon, spa and gym owners ask us.

Can clients book the stylist or therapist they want?

Yes, when your booking tool supports it. Clients pick the service, the provider and a time, and the appointment lands in your calendar. We confirm what connects before any work starts.

How do reminders work?

Clients get a confirmation when they book and a reminder before the appointment, with a link to reschedule instead of skipping. You choose the timing and wording, and your cancellation policy is included.

Can we take deposits or keep a card on file?

If your booking tool offers deposits or cards on file, we set them up with your policy shown clearly before the client books.

Will the AI answer our Instagram DMs?

It can answer common questions like prices, hours and how to book, where Instagram's tools allow automated replies. Anything personal, like a color consultation, goes to your team.

How does rebooking work?

After a visit, clients get a friendly nudge around when they're usually due, with a link to book the same provider. You set the timing for each service.

We run a gym, not a salon. Does this apply?

Yes. For gyms and studios we focus on the class schedule, trial and membership sign-ups, and checking in with members who stop coming.

How many empty slots is your website leaving?

Grade your website free in about 30 seconds. See what's making booking harder than it should be, with an instant estimate for the fixes.

Or talk to us